On Saturday 19th May Irregular Choice celebrated its first US shop in shop with Tani NY.The event marked the first concession of Irregular Choice's schedule to retail out across the US for this year.The Irregular Choice Section features a design outfitted by Dan Sullivan creator of Irregular Choice, with a mermaid display unit, SS12 print wallpaper
US music star Demi Lovato was spotted wearing the American Chica wedges at the Coachella music festival. American Chica was a collaboration shoe between Irregular Choice and Cobrasnake.
The sun is out just in time for our new Summer clothing collection at Irregular Choice! Take a look at our new Brigitte and Love Shack dresses that are part of this exciting new collection!All clothing is available online and instore and there a still more key pieces to come for the season!Shop Online -http://bit.ly/JKvdSa (UK website for Worldwide
Jessie J has been spotted wearing her Irregular Choice Big Momma boots. This time she wore them to a Great Ormond Street Hospital comedy gala in London. The gala was broadcast on Channel 4.Big Momma is available online and in stores around the world.Buy Big Momma online - http://bit.ly/L6K2xl
The Grazia shopping event takes place on the 31st May 2012 on Carnaby Street in London!Grazia magazine have featured Irregular Choice in their promotion in this months edition. Patty clutch and Chi Chi leggings were used in their photoshoot and are available at Irregular Choice stores on online worldwide.UK Website - http://bit.ly/fHQEQy (delivery
Online fashion channel themuse.tv have featured Irregular Choice Oh Ello as one of their summer essentials! See them tried and tested online!Oh Ello is available in all Irregular Choice stores and online -UK Website - http://bit.ly/MjqdV3 (worldwide delivery)USA Website - http://bit.ly/Jg1H7t (delivery to USA and Canada)Hong Kong Website - http://b