A little bit about our Shenzhen store

Our New Year started off with a BANG!

Our new Irregular Choice China store opened on New Years Day and is more than just another international flagship store for the brand.

This Brand new Irregular Choice concept store creates the ultimate Irregular Choice shopping experience for our fans.

The store which measures around 3,500 square foot and features its very own carousel horse and magical gardens , hosts the brand’s first in-store ‘Irregular Choice Cafe’ & VIP section for our customers.

Fans will be able to develop and work with the store staff to create and design their very own custom pair of heels, which will be hand made especially for them, with a personalised sock with their name embroidered on.

Prepare to be pampered and waited on with teas and cakes from our in-store café as you enter our extra special VIP area.

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