Following big successes within Tinfish Shoes long reign in the city centre of Leicester, we decided to expand one of our most loved brands, Irregular Choice, into its very own store. It's been over three years since we first opened our door in Royal Arcade, and have served many a new face and loyal returning customer. We often have people visiting from all over the Midlands, with some dedicated fans making their way to us from as far as Scotland and Ireland, with us being their nearest store.
We have often been asked by people, 'Why Leicester?' and we always take delight in telling people about the rich footwear history Leicester has, with the building we are situated in having once been a shoe factory! Leicester also boasts a world renowned Shoe Design course at DeMontfort University, which some IC fans among us will remember helped design a collection a few years back...
You'll find the staff at our store welcoming and helpful. Chances are, you've been served by Georgia, our store manager with the ever changing hair colours... Or perhaps you've had the lovely Laura help you make your purchase? Lauren, Meg and Blaize help make up the team here at Leicester, and we love being given outfit challenges, and are always ready to let you know precise details on our glorious shoes.
People tell me all the time I have their dream job, and ask me if I'm leaving any time soon... The answer is always no! I love working here, meeting so many different people who are so passionate about Irregular Choice, it really is a lovely job!
Georgia, Store Manager
Over in our IC store, we love the glorious Candy Whistle available in store for £99
You can never wear too many polka dots, right?? The manager of our Leicester store is rocking Rekindled Flame today!
Here's our Leicester ladies showing their love for Nicely Done in two new tropical colours £79.99 and available in store now!