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Brighton Store Christmas Shopping Event! TOMORROW!

Visit our Brighton Store on Thursday the 18th of December and be launched into the festive fun!   Not only will our store be open late but we will also be supplying free drinks and festive nibbles! That's not all! We will also be offering discounts of up to 50% off on selected items so you wont want to miss out! 

Pop up Nail Bar

This Sunday we will be holding a in store nail salon in our Brighton Store in collaboration with HazelWebster Beauty Therapist!Treatments will be available from 11.30-4 and start from just £7!Don't miss out on this perfect opportunity to pamper yourself and grab a exclusive discount offer!Treatments: £7 for Vinylux File & Paint£15 for she

Who's ready for tomorrow?

Who's ready for tomorrow?x4 Bunnies - x3 Unicorns #ICGOLDFriday 31st October - 12 Noon (UK Time)Same rules apply.... #VeryLimited #Exclusive

Politician Angela Constance's with Bambi heels for work

Angela Constance was spotted wearing a pair of our "cherry deer" heels as she walked into Holyrood Parliament.You can read the full story below://www.dailymail.co.uk/femail/article-2766779/Oh-deer-Are-really-work-shoes-Member-Scottish-Parliament-Angela-Constance-wears-quirky-pumps-cartoon-Bambi-heels-office.html//www.heraldscotland.com/n

No one parties quite like Abigail!

The party of the season has arrived in the form of the classic Irregular Choice bootie ,'Abigail's Party.'Adorned in a beautiful on trend pastel pink and blue fabric with complimenting floral coloured lace, one of our favourite styles to date is back with a vengeance to claim it's crown as one of the hottest shoes of the Summer season.Whether dress

One Who Charms is Back in Black!

 Due to popular demand we are happy to announce that One Who Charms is back in a brand new colour which even comes with a matching bag!We will be releasing this very limited edition style on Friday the 30th of May at 12 O'clock UK time so be ready as last time One Who Charms was gone in a flash!

New Gold Star Lookbook

 Credits:Shoes: Carp Koi, Naughty Smile, Paw Print, Petal GeishaCreative Director/Stylist: Lakila HenryPhotographer: Natasha YonanClothing: Ashleigh DownerMUA: Robyn O’ReillyModel: Michaela IrelandPhotographer Assistant: Taylour Lourde

And the winners of our best friend competition are...

We were over whelmed by the response we received from our best friend competition and it was a emotional experience reading through all your messages!These are only just a few of our favourites and if we could we would have loved to give all of you a goodie bag!Congratulations to our winners below! Tracey Bache My Mum Jean Stancill is my be

Cat Heels!

Back in 2014 Irregular Choice released a collection of Cat themed heels which took the world by storm. Selling out in moments. As much as the cat heels style is no longer available we have plenty of Cat themed shoes available to wet every cat lovers appetite.TAKE A LOOK AT OUR PUURRFECT CAT COLLECTION HERE See all cat themed products at the link

Irregular Choice Spring Summer 2014 Lookbook

 Beyond The Rainbow - Spring Summer 2014Welcome to our fantasy filled world! This season magical unicorns and purrfect cat heels await your delectation.Prepare to take a back seat this season as your feet get all the attention…Watch your Face book friend list grow as you wear these amazing shoes. From cute pet shop buddies to discotheque thr

Belgrade Charity Event

Charity Event in Belgrade last week featuring Irregular Choice!40% of sale went as contribution for the association forblind people access to justice and employment!  

Behind the Scenes look at our SS14 Lookbook

Take a Behind the scenes look at our Spring Summer 2014 LookbookPhotographer/Direction: Matt MartinFilming: Sam HiscoxStyling: Heather FalconerAssistant Stylist: Billie WalkerModel: Laura Borges-RibeiroMakeup: Jay TurnbullMakeup Assistant: Georgia HopeHair: Elvire RouxBehind The Scenes Images: Amy BeckwithBrand Marketing Manager: Joshua Sewell

Irregular Choice Spring Summer 2014 Teaser Video

Check out video below! Irregular Choice Spring Summer 2014 Collection Teaser Collections available in-stores and online 6th Feb 2014Laura Borges-Ribeiro - MODELJoshua Sewell/Amy Beckwith -- IRREGULAR CHOICEHeather Falconer - STYLING Billie Walker - ASSISTANTMatt Martin -- PHOTOGRAPHER Sam Hiscox -- FILMElvire Roux - HAIRJay Turnbell -- MA

Get your Tash on this Movember

Get your tash on this Movember in a pair of moustache-tic Irregular Choice shoes! All available online and in store!Shoe 1Shoe 2Shoe 3Shoe 4Shoe 5Shoe 6

Shoe Fright by Louise Kissa

Check out Louise's video below dedicated to Irregular Choice! Shoe Fright by Louise Kissa New Europe Weekly's Fashion Editor Louise Kissa presents 'Shoe Fright' a mockingly Hitchcockian short film made in collaboration with us Irregular Choice.  

Spring Summer 2011 launches in the USA!

The Irregular Choice Spring Summer 2011 collection has just launched in the USA today!After the great success of our early bird preview styles, the full collection has launched today. There are still a few more styles to come so check for any updates with us.The collection arrives in the UK any time now, will keep you up to date!

Exclusive Irregular Choice Autumn Winter 2010 Preview!

How exciting!! We have given our VIP's an Exclusive sneak preview of our Irregular Choice Autumn Winter 2010 collection that is due to launch for sale next month.If you are not already a VIP then sign up online and visit the VIP section in our clubhouse to take a look!

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