concept heels

The sweetest thing you have ever seen!

Our latest concept heel is here! Introducing our super sweet Macaron heel! This dreamy patisserie inspired heel is covered in cakes, cream, sugar and spice and everything nice! You will not want to miss out! Shop the collection here!Check out the collection below!

Something sweet is coming

Something sweet is coming! Our tastebuds are tingling...are yours?In selected stores and online Friday the 25th of August at 12pm.

Heart Heels are coming...

IRREGULAR ANNOUNCEMENT!Our latest concept heel for Autumn Winter 2015 is coming on WEDNESDAY the 23rd of September at 12pm!Bring on the romance this Autumn Winter with our brand new flashing heart heels available in 6 different options including a very special white version with a stunning hot pink heel.Irregular Choice will be sharing the love and


 Summer is on its way... So are our Ice Cream heeled shoes!With for different styles you'll have a hard time picking your favourite flavour! Fancy a Ninety Nine, or a Nicka Bocka Glory? Be sure to stop by online and in store on the 27th of March.Vanilla, Raspberry and Chocolate treats coming your way this easter weekend. Complimented with spar

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