Size Guide

Ladies
Euro 35 36 37 38 39 40 41 42 43
UK 2.5 3.5 4 5 6 6.5 7.5 8 8.5
US/AU 5 5.5 6.5 7 8 9 10 11 11.5
JP 21 22.5 23 23.5 24 25 26 26.5 27
Mens
Euro 40 41 42 43 44 45 46
UK/AU 6 7 8 9 10 11 12
US 7 8 9 10 11 12 13
JP 25 25.5 26 27 27.5 28.5  
Kids
Euro 27 28 29 30 31 32 33 34 35
UK/AU 9 10 11 12 12.5 13 1 2 2.5
US 10 11 12 13 13.5 1 2 3 3.5
Baby
Euro 19 20 21 22
UK/AU 3 4 4.5 5
CM 11.4 12.1 12.5 13.1
Clothing
Size XS S M L XL 2XL 3XL
Bust 85 90 95 100 105 110 117.5
Waist 67 72 77 82 87 92 99.5
Hips 95 100 105 110 115 120 127.5
Size Conversion Chart
UK 8 10 12 14 16 18 20
European 36 38 40 42 44 46 48
US 4 6 8 10 12 14 16
Australia 8 10 12 14 16 18 20
Size Guide For Soy Lovely Sundress & Wonderful Wasabi Dress
Size (UK) XS S M L XL 2XL 3XL
Bust 87-89 92-94 97-99 102-104 107-109 112-114 119.5-121.5
Waist 77-79 79-81 87-89 92-94 97-99 102-104 108-110
Waist to Hem 62 62 62 62 62.5 63 63.5

For the bust and waist measurements sizes are shown as 87-89 (cm), this is the measurement of the fabric being relaxed vs being stretched out.

Shoes
Irregular Choice is graded using Euro size only

Baby Shoes

UK 3 fits 6-9 months
UK 4 fits 9-12 months
UK 4.5 fits 12-18 months
UK 5 fits 18-24 months

Clothing
All measurements are shown in CM/centimetres. When taking measurements, please note:

Bust: Measure around fullest part including normal bra.

Waist: Measure around the natural waistline.

Hips: Measure 20cm down from natural waistline at the fullest part