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From time to time we have vacancies in both our Head Offices in the UK and Australia, and within our global store network.

Members of the very elite Irregular Choice team are expected to represent the brand and its ethos. Irregular Choice is known as fun, bright, and quirky. We offer a little piece of fantasy that customers can take away with them and this is what we want them to experience at Irregular Choice.

Please send applications to

available vacancies!

Digital Content Creator

Digital Content Creator

Irregular Choice are looking for a Content Creator to join the team - develop and create high-quality and engaging photographic and video content for brand marketing, ecommerce website and social media channels

Footwear and accessories brand Irregular Choice is sold through our own ecommerce website, social media accounts and retail stores. Also, through wholesale accounts – shops and website worldwide

Irregular Choice is a renowned trend upsetter, helping people stand out from the crowd and find their own unique style since 1999 - with a worldwide social media following of well over half a million follows engaging with 2.8 million social media users monthly to a passionate fan base stretching from Australia to Peru, The US, Europe and South-East Asia - adored by every day people and celebrities.

At Irregular Choice we strive to create a fun, sparkling, eccentric world for our customers every single season through incredible footwear and accessories! You can expect bold, bright, glittery, sometimes light-up styles on the shelves to work with!

Main Duties

Gain a deep understanding of the brand, product and customer

Keep up to date with the latest trends and techniques

Brainstorm creative ideas with the brand and digital teams

Create concepts for all mainline and collaboration launch and release products (Irregular Choice footwear, shoes, bags, accessories, jewellery, fashion etc)

Plan and deliver content to the line manager and for the digital marketing team to post in a timely manner adhering to the content calendar

Art direct, style, photograph / video and edit lifestyle images, videos, infographics, web banners, sneak peeks or other digital media and PPC formats

Build a relationship with each collaboration Licence and follow the approval process for all marketing assets. (current collections include Justice League, Transformers, Care Bears, Sanrio etc)

Support photographer, editing photos and videography as needed.

Distribute digital marketing assets to stockists internationally.

Collaborate with the graphic designer and copywriter to create press releases for each collaboration launch and distribute those.

Work with the graphic designer to create window decals for physical retail stores in UK and Australia.

Required skills

· Have at least 2 years of professional experience creating fun, engaging and innovative digital and brand content in a similar role

· Deep understanding of social media platforms and their respective audiences including Facebook, Instagram reels and stories), Pinterest, TikTok, YouTube etc

· Strong photography, short form videography and other digital asset creation skills (from phone / DSLR, to lighting to editing etc)

· Proficient in Adobe Creative Suite (Photoshop, Premier Pro, Illustrator, InDesign) or similar software and apps

· Highly creative and innovative mindset

· Excellent research and keen interest keep up to date with trends and technology

· Ability to work independently and collaboratively with a proactive can do attitude

· Highly organised with the ability to manage multiple projects simultaneously to meet tight deadlines

· Impeccable attention to detail

· Preferably comfortable in front of the camera

· This is NOT a copywriting, content writing role

Please send your CV including cover email with why you are suited to the role, links to your most relevant content, availability to start and required salary.

Job Types: Full-time, Permanent